The purpose of this study is to investigate how university students’ financial management behavior (FMB) is impacted by their financial literacy and their fear of missing out (FOMO). A structured questionnaire was given to 247 Universitas Kristen Maranatha undergraduate accounting Read More …
Category: ISIR Journal of Business and Management Studies (ISIRJBMS)
OFFICE VIRTUALIZATION: A NECESSITY FOR ENHANCING ORGANISATION HEALTH
This paper theoretically examined how organizational health can be enhanced through office virtualization. The objective of the paper was to examine how dimensions of office virtualization such as virtual storage, virtual meeting, and virtual payment enhance organizational health. To achieve Read More …
The influence of green innovation on the intention to purchase environmentally friendly products in the fashion industry
The significant increase in fashion waste is indicative of consumers’ dearth of environmental consciousness. This investigation examined the impact of green innovation on green purchase intention by examining three meditation dimensions: customer trust, customer attitude, and green perceived value. The Read More …
ISIRJBMS Vol – 2 Issue – 2 (March – April 2025)
INTELLECTUAL CAPITAL EFFICACY ON FIRM VALUE OF LISTED OIL AND GAS INDUSTRIES IN NIGERIA PP:54-65 DOI:10.5281/zenodo.15251992 Ibrahim Hussaini1 Aminu Shehu2 Abubakar Umar Maidarasu3 ISIR Journal of Business and Management Studies (ISIRJBMS) 2(2) March – April 2025 PDF TAX ADMINISTRATION Read More …
Exploring and Addressing AI Challenges in HRM: Insights and Evidence from the UAE Workforce
Purpose: This article explores the adoption of Artificial Intelligence (AI) in Human Resource Management (HRM) in the UAE, focusing on the critical challenges of fairness, bias, and privacy in recruitment processes. The study aims to understand how AI is transforming Read More …
Events and meetings tourism in the city of Havana: analysis and prospects
The Meetings tourism, known by its acronym MICE (Meetings, Incentives, Conventions, and Exhibitions), has become one of the most important areas of tourism in the world, Incentives, Conventions, and Exhibitions), has become one of the most dynamic areas in the Read More …
The Role of Guidance and Counseling in Promoting Gender Inclusion in HR Policies: Insights from Kogi State’s Public Sector
The study explores the role of guidance and counseling in promoting gender inclusion in Human Resource (HR) policies, focusing on the Kogi State Internal Revenue Service (KGIRS). The aim is to assess how counseling initiatives impact gender inclusion awareness, policy Read More …
AN EVALUATION OF THE EFFECTIVENESS OF CUSTOMER RELATIONSHIP MANAGEMENT STRATEGIES IN ENHANCING CUSTOMER SATISFACTION, EVIDENCE FROM COMMERCIAL BANKS IN ZIMBABWE
The study investigated the effectiveness of Customer Relationship Management (CRM) strategies on customer satisfaction within the Zimbabwean banking sector. By employing a descriptive survey design, the primary data was collected from 180 customers and 30 bankers across commercial banks in Read More …
